https://www.alexlauriano.com/contact daily 0.75 2025-06-20 https://www.alexlauriano.com/about daily 0.75 2025-04-01 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/7e8a2242-2260-45de-88f0-aa34c929ec1a/headshot-2.jpg About - Welcome, about me My Name is Alex Lauriano, I am a Chicago-based Graphic Designer with a Bachelor of Arts (BA) from Trinity Christian College. I have an interest in Digital/Physical design & illustration, branding, and other art-related practices. I’m familiar with Adobe applications, as well as other marketing tools such as Google Ads and YouTube. Seeing progress in my workflow is rewarding, so I do well at teaching myself new skills for proficiency- challenging myself to try new techniques and forms of media. I use design to help solve problems and to shape the world around me. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/7e8a2242-2260-45de-88f0-aa34c929ec1a/headshot-2.jpg About - Welcome, about me My Name is Alex Lauriano, I am a Chicago-based Graphic Designer with a Bachelor of Arts (BA) from Trinity Christian College. I have an interest in digital & print media, branding, animation and more. I’m familiar with Adobe applications, as well as other marketing tools such as Google Ads and YouTube. Seeing progress in my workflow is rewarding, so I always try to teach myself new skills and challenge myself to learn new techniques for proficiency. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555194442498-FWXEUSHDZVRAXXN68RYT/wallpaper2+variant+4.jpg About https://www.alexlauriano.com/work daily 1.0 2025-04-02 https://www.alexlauriano.com/work/miscellaneous-bg9xs monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/f0ca4216-3b32-46b9-a5a2-71dca74d3f67/design+labs+collection.png Work - Miscellaneous Designlab UX design course I took an intro bootcamp course to UX/UI design with Designlab. Here are some projects I created in Figma while enrolled in the short 6 month class. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1572993497432-R7GQW96Z33VI7BW4Y989/painting_realism_150.jpg Work - Miscellaneous - Realism Painting (Copy) Realism Painting My first attempt at painting realism- oil paint. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1660781539977-5BLG26FZMOKPMR4S40EJ/image-asset.jpeg Work - Miscellaneous - Flower (Copy) Flower Artwork of a flower created in procreate https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1572993307126-6H6EHXR8IX0PU8BRNCPW/e69cf4e133570dbcc723f925fa08cd40.jpg Work - Miscellaneous - Under the Bridge Publication 2017 (Copy) Under the Bridge Publication 2017 My design won the front cover of Under the Bridge, the yearly publication of student work at Trinity Christian College in Palos Heights. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1589864532543-O7FLABOG3ZPYV78SL7B6/magda_collab_web.jpg Work - Miscellaneous - Wanderer in the Desert (Copy) Wanderer in the Desert This piece was made as a commissioned collaboration between I and a musician from Columbia college who wanted to produce a music piece for this cover art. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1572991417733-8MHCR5MKY3N2JHUXSS7L/evil.2+%283%29.jpg Work - Miscellaneous - Oscuras (Copy) Oscuras Illustration of a character I created who has a black hole for a head. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1572991996562-2D0I7Q5LMFV5EYJRFG2J/figure+drawing+1.jpg Work - Miscellaneous - Planar Structure Drawing (Copy) Planar Structure Drawing Planar structure was the one concept I understood very well in my figure drawing course. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1572993306867-R16PSLDQ8WVXF1MY28OJ/b921be5de0b32945c0eac1b0c1927b69.jpg Work - Miscellaneous - Maria & Nicolas (Copy) Maria & Nicolas A portrait I painted for my friends as part of their wedding. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1572994954090-PU819I9VMKGQAJW0LZ29/carple_squarespace.jpg Work - Miscellaneous - Carpal Tunnel (Copy) Carpal Tunnel I painted this 3 part mini-series of carpal tunnel- a condition that affected my ability to continue physical media art. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555289778576-47GF7ZR3YKDSX9HQOKFR/Wallpaper1mockup1.jpg Work - Miscellaneous - Wallpaper 1 (Copy) Wallpaper 1 I created a small series of wallpapers inspired by android manufacturers like Google. With these wallpapers, I consider of where apps and widgets may lay on a screen and avoid obsessive detail in those areas. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555290957189-TYMKHZKRA9L3W9M4ZQEQ/wallpaper2mockup2.jpg Work - Miscellaneous - Wallpaper 2 (Copy) (Copy) Wallpaper 2 inspired by OnePlus. This was a fun wallpaper to do and it was easily manipulated into different color variants. https://www.alexlauriano.com/work/iq2-1-nr2yc monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547143853673-48VYBVTE45VLUTZPLCOT/isometric.png Work - IQ2 - IR1-4 (Copy) https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547143985719-XAYUHNJXKCPVN56W3VGJ/isometric+no+text.png Work - IQ2 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547145186954-GN4CJJH1A2WDU1QVDD22/isometric+IR1.png Work - IQ2 - IR1 (Copy) https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547145191695-E5V8WINLDPP7MI4EMP17/isometric+IR2.png Work - IQ2 - IR2 (Copy) https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547146146100-1NA76HWGTWEXKFJ71HEC/isometric+IR3.png Work - IQ2 - IR3 (Copy) https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547146156715-U6FL5RLVUMFB750CNR1D/isometric+IR4.png Work - IQ2 - IR4 (Copy) https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547146164613-5O7U40N4DONZYHRWTK5P/isometric+lines.png Work - IQ2 - line work (Copy) line work https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547146242634-UVO8AAUAV3HODRCAWDGU/iso+idea+sketch.jpg Work - IQ2 - Isometric sketch (Copy) Isometric sketch to help visualize a more complete product https://www.alexlauriano.com/work/cresca-ldbd7 monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538087216326-9PSOBKUYZ3LDBEYJ7L0K/magazine.jpg Work - Cresca Cresca ad https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538087029790-R0YQ1AMLNHZG0ZD8D9GC/cresca+logo.jpg Work - Cresca - Cresca logo (Copy) Cresca logo https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538682419935-IKS9PEPSYHJO5PU2ZMDO/Cresca+label.jpg Work - Cresca - Cresca label (Copy) Cresca label https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1543358920346-2APUQ757BNXR4PR7QD41/cresca+site.jpg Work - Cresca - Cresca Website (Copy) Cresca Mock Website https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538087129119-XU8CET5E6GTFMTMV7I3L/emailmock.jpg Work - Cresca - Cresca email (Copy) Cresca email https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538087185528-QGJUQPJRXVGHQRVVTTEX/web+banner.jpg Work - Cresca - Web ad-banner (Copy) Web ad-banner https://www.alexlauriano.com/work/sir-james-condi-6mwnp monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538282961066-428YIZJQJEK8GBHS3MS3/card+mockup.jpg Work - Type Deck - Typography card deck (Copy) Typography card deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192115991-SK8PHU74CEEV33MATQE6/Untitled-3.jpg Work - Type Deck - Card Back Cover (Copy) Card back cover https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192115950-MMLILTJK7CZ3UZLE0VMO/typo+cards_Page_01.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116364-3H5JUWU9LIE2P3O3ACJM/typo+cards_Page_05.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116631-YSUWBNM7CH4P72ASTBAX/typo+cards_Page_09.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116927-LCQTLQYAFOQUXL8IKWVT/typo+cards_Page_13.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116177-UBGUYLIG2B7UEY081NIB/typo+cards_Page_02.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116432-J1VVHIZRIU1ROBTNEGTQ/typo+cards_Page_06.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116711-QSVYENNGNXBN79V4MCDZ/typo+cards_Page_10.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116986-ZLAKCZ00GX2FWZ6KWC3W/typo+cards_Page_14.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116179-UKEDQXS7UXAR4ZLMUDE9/typo+cards_Page_03.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116499-YOK6MZVCRKARTR0I4OVS/typo+cards_Page_07.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116805-CIXEXYLI2DKCK4WQ03EZ/typo+cards_Page_11.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192117056-DGV6XZFZMXH8GOQ2VVQL/typo+cards_Page_15.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116304-0UOQTMKV5UGFZ22000ZV/typo+cards_Page_04.png Work - Type Deck https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555192116586-BKS546UB55NT2G3B2HPH/typo+cards_Page_08.png Work - Type Deck https://www.alexlauriano.com/work/chirality-35cg9 monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501634039-4EDMYN7HOX59FVSRGD6J/DSCF0320.jpg Work - Chirality - Chirality Book (Copy) Chirality Book Cover https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501638385-D7CT2OWIQDA8RD2JPGED/DSCF0315.jpg Work - Chirality Visual Intro https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501643383-58KY3VAYWW97X766T4Q3/DSCF0314.jpg Work - Chirality Chiral explanation https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501651728-6ZPDJTTG23IRCCL8QC1B/DSCF0312.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501660503-48H3ADQ5Y1Y861XFZBFA/DSCF0311.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501666026-4IW7DGMQLQ3E3ODPVD4O/DSCF0308.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501670368-TNC086HOLXWK24ANJFZR/DSCF0296.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501674725-1Q0I4KO83J7JS3G89IEK/DSCF0294.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501679442-NMQTPU3KTXJ0BSUG8KX8/DSCF0293.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501682685-QZ372H7RWAN8LUQRASLQ/DSCF0284.jpg Work - Chirality This spread of pages has mirror Vinyl, emphasizing the Chirality (mirrored images) idea further. I wanted people to look at themselves and know that Chirality is the reason for their existence. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501687515-R9J3QFPR2VCJLZE2BN7I/DSCF0281.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501691196-VO4RJR0ABZEKVI1WJQJ2/DSCF0278.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547501696773-1G5MIHLJCHOMDTA406MG/DSCF0275.jpg Work - Chirality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1547502364979-N3DJK6GMNSNL7J3QAZY1/DSCF0291.jpg Work - Chirality https://www.alexlauriano.com/work/tesla-inc-infographic-7jf2c monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952343837-P9L1FL3ZJNCO10BQK448/P1.jpg Work - Tesla Inc. infographic - Tesla Info-graphic Book (Copy) Tesla Infographic Book Print, 6 x 8 inches https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952351227-IMW4J1K9LXWUCCMUN9TJ/P2-3.jpg Work - Tesla Inc. infographic Introduction Pages https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952352400-HGQO3UE15UTSN7S5RJY0/P4-5.jpg Work - Tesla Inc. infographic - Info-graphic (Copy) Sales & Mileage https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952357854-F99BLJQFES5C9IU8N24A/P6-7.jpg Work - Tesla Inc. infographic - Info-graphic (Copy) Charging advantages & charger locations https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952357640-6H87Z6FWNZ6B7HNWSU4F/P8-9.jpg Work - Tesla Inc. infographic Autonomy introduction https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952364995-4D6TUYAIKWOWJDGAW53Z/P10-11.jpg Work - Tesla Inc. infographic - Info-graphic (Copy) Auto-pilot functionality https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952363596-160WX26H5LIGDJRQULDH/P12-13.jpg Work - Tesla Inc. infographic Auto-pilot functionality & sensors https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554952346493-KQOA92IPRXP3Y279G35E/P14-15.jpg Work - Tesla Inc. infographic Outro https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1554954605006-VL7LKMDHCMILQT1Y8CHK/tesla+infographics.jpg Work - Tesla Inc. infographic - Info-graphic (Copy) Infographics Here are the some of the original infographics made for this booklet. https://www.alexlauriano.com/work/senior-thesis-56lr6 monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555208198831-BBJK83B18A2XMPQ6MSFE/seminar+vector.png Work - Senior Thesis - Creator (Copy) Creator the completed image which became animated https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677556342727-O0IHUE78075T64GI8XTR/image+10.jpg Work - Senior Thesis - Creator installation (Copy) Creator installation 49 x 29 Inches This was installed on March 23 2019 in the Seerveld Gallery at Trinity Christian College in Palos Heights, IL. A projector was installed on the ceiling to prevent the projector from being covered by guests. The wall projection was covered with black, light-absorbing, Gaft tape to give a border and increase viewing contrast. A sound Bubble was also installed over-head to project sound created by myself. The sound was a looping ambient track created in Adobe Audition. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555281090910-04XIC9OWCG1K2HYYP63D/orginal+senior+sem+idea.jpg Work - Senior Thesis - Original concept (Copy) Original concept When i was thinking through my concept for Creator, I sketched this idea I had of a hierarchy of creators. While i had several ideas, this is the one i chose to adapt for my thesis. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677556447012-9VMKGREHFA2O89VCMTOU/senior+sem+idea+1+colorless.jpg Work - Senior Thesis - Original concept 2 (Copy) Original concept 2 A refined version which I presented to my class for critique. I took the feedback and ideas and got to work towards the finished product. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1555280561016-KFFR9E4XL23J7C8QGIGB/seminar+vector+outlines.jpg Work - Senior Thesis - Vector skeleton (Copy) Vector skeleton The final vectorized design of Creator. This helps shows the complexities of the animation work. https://www.alexlauriano.com/work/axiom-24337 monthly 0.5 2025-04-23 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1538086516734-IBCV944SBUGVDKBXDDW2/axiom+show+card.jpg Work - AXIOM - AXIOM show card (Copy) AXIOM Show Card 5x5 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1536108556192-09ZANKUCLRSDOQNEWG1Y/Trapkat1.jpg Work - AXIOM - Intellect (Copy) INTELLECT 20x25 jet-print A machine thinking with an organic human brain. Machines have a fairly linear way of thinking, unlike humans. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1536108187747-G89AYJ4O9AQLIG5GIORA/Trapkat2.jpg Work - AXIOM - Religion (Copy) RELIGION 25x20 jet-print A machine as a religious figure. Humans create machines and understand them, so they wouldn't be worshiped. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1536108236214-VPZKI5HZI7WGFZ9GADGC/trapkat3.jpg Work - AXIOM - Emotion (Copy) EMOTION 20x25 jet-print A machine experiencing human emotion. Machines don’t have biological hearts and brains to feel the same sorrows as a human. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1536108248939-GQMKGBOQM5U7WPFN8HNU/trapkat4.jpg Work - AXIOM - Birth (Copy) BIRTH 25x20 jet-print By definition, machines cannot be organic beings and cannot reproduce in a biological manner. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1536108459516-ZNP0FF0FHWYEW1YIYK9B/trapkat5+%5BRecovered%5D.jpg Work - AXIOM - Spirit (Copy) SPIRIT 20x25 jet-print Machines cannot be spiritual beings. Spirits come from our human desires. The desire to believe that we are more than flesh and blood and have a divine creator. Machines have no such desires. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1543356919346-WQG8ZCWDOI7MO51G0892/axiom+show+photo.jpg Work - AXIOM - Axiom Show (Copy) Axiom Show A display of the show and how it was presented. https://www.alexlauriano.com/work/hftd-internship-xwkyk monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569899423408-5OGGOLI89VGHY73FYAMI/Screenshot_20190907-142204__01.jpg Work - Hope for the Day Internship - Conversation Summit Backdrop (Copy) Conversation Summit Backdrop 237.8x91.5 Print The “Conversation Summit” event holds seminars on mental health issues. I helped design the large backdrop which sat on stage. one challenge was thinking about how it would be viewed at this scale, height, and distance. Using what I learned about safe visual areas, I achieved a striking design. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569950947504-0S18JGKFNNN1PEQT6GF6/time_sheet-06.jpg Work - Hope for the Day Internship - Conversation Summit Timesheet (Copy) Conversation Summit Timesheet 8.5x11 Print This sheet displayed the time and location of each seminar at UIC Conversation Summit. This is 1 of 7 sheets. The challenge I overcame was filling the page with relevant information. Initially, only the event name and time were needed. I took it a step further by integrating the event description and host. Longer events would get a larger box and shorter events a smaller box and they would be placed according to their start time on the line. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569947955656-0F5NXS46CY1MKJTS2ZTF/self_care_snap.JPG Work - Hope for the Day Internship - Sad Summer Cards (Copy) Sad Summer Cards 1080x1080px For Self-care Summer, these cards were to be posted online throughout the month for the Sad Summer Tour. HFTD’s signature yellow is used primarily and accented with the pink from Sad Summer. Each card defines stigmas and gives ways to “Self-Care.” https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569949632027-GH52P2OBJVJUCO2XGTT8/spanish_translation.JPG Work - Hope for the Day Internship - Spanish Translation (Copy) Spanish Translation 8.5x11 Print HFTD needed someone who spoke Spanish, and this is where I played a big role. Because I am Bilingual, we were able to reach the large Latino community of Chicago in a bigger way than ever before. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569948603308-0WL9062SFVE00EXDPWBG/team_thrive_run_squarespace.jpg Work - Hope for the Day Internship - Team Thrive Run (Copy) Team Thrive Run 11x17 Print A monthly run hosted by Team Thrive. Using photos of previous races taken by our photographer, I designed a poster with a layout focused on eye-flow. Hierarchy is key for displaying information. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569949262386-H9AW9LV01RMOL5PZY934/support_staff_page.jpg Work - Hope for the Day Internship - Support Staff Landing-page Screenshot (Copy) Support Staff Landing-page Screenshot Support Staff Landing page I created on Squarespace HFTD official website. Support Staff deals with the mental health challenges facing the food + beverage industry. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569948214210-KACH216EISIPT8PYSSY7/support_staff_practice_poster.JPG Work - Hope for the Day Internship - Support Staff Branding (right) (Copy) Support Staff Branding (right) 11x17 Print My first assignment at HFTD was to familiarize myself with the Support Staff design language. I decided to re-brand the existing Support Staff identity (left) with something more manageable (right). I used large yellow text for important information, white for subsequent information and lastly blue for additional info. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569899306997-MJ8LHIFKMN52IYOEL518/Screenshot_20190930-212419+%282%29.jpg Work - Hope for the Day Internship - Penny Pinch Drawing (Copy) Penny Pinch Drawing This is a drawing by Chicago artist "Penny Pinch". This was a drawing to promote an event held by our “Support Staff.” Penny pinch sent a black & white drawing with the illustration and penned lettering. My job was to add the event sponsor logos and colorizing the drawing. Penny pinch posted my version to advertise the event on Instagram and so did others. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1569898978723-WQL0U73TGXOVXGMOZ33A/have_hope_blackyellow_socialpost.jpg Work - Hope for the Day Internship - Have Hope (Copy) Have Hope 1080x1080px HFTD social media division needed more art to post to their Instagram grid so I helped them out by creating a piece for them with my design and illustration skills. https://www.alexlauriano.com/work/heidolph-north-america-p2exy monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677563247410-BOBJPLN99GY8IS1OSVTJ/image-asset.jpeg Work - Heidolph North America - Life Science Product Catalog (Copy) Life Science Product Catalog An over 70 page catalog of products and benefits of the Life Science Solutions Lineup. This became the main catalog for the Life Science division. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677727707787-KIN6MIB2IRMFAPZ6TPDD/image-asset.jpeg Work - Heidolph North America - Nature.com Banner Advertisements (Copy) Nature.com Banner Advertisements Banner ad promotions of latest Life Science products. I made many ads, and these were for Nature.com, a well established scientific journal. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677727616531-FVTMLZTRWNYGTJIIE5V9/tradeshow_booth_acs_image-01.jpg Work - Heidolph North America - Tradeshow Backdrops (Copy) Tradeshow Backdrops For events, I took charge creating graphics for our booths. These were large prints for our Chemsci and Lifesci divisions. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1648446207423-ZK21NVUPACZS79JEG9LT/Heidolph_3division_business_card_mockup-01.jpg Work - Heidolph North America - Business Cards (Copy) Business Cards I used InDesign to create a fresh new look for our business card. Our 3 divisions have different products, so I used product icons suited for each one. Font sizes were carefully chosen to accommodate all names and titles https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1648235162527-Y1D96S6HZWDJHW4EJ5EN/heidolph_icon_shirt-01.jpg Work - Heidolph North America - Icon Shirt (Copy) Icon Shirt With the Icons, we also made some t-shirts which are very stylish and can be worn by anyone. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677565255661-48XFRD7BRSHSA58Y18Y5/image-asset.jpeg Work - Heidolph North America - Hei-PROCESS Promo Notebook (Copy) Hei-PROCESS Promo Notebook This design was used on promotional items like notebooks as well as shirts. The simple graphic depicts our products working in unison. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1646672943530-MWDXRQQKM256HZFUI6JX/mousepad_facemask-01.jpg Work - Heidolph North America - Icon Swag (Copy) Icon Swag With the icons I created, I was able to create some cool merch for customers. These are great to hand out as thank you gifts or at events. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677731984037-7T9SGN60KUOTAOX0W2BS/eblast_hna-01.jpg Work - Heidolph North America - E-mail Campaign (Copy) E-mail Campaign I designed both internal and external emails. When creating an email, it is important take in account the audience retention and how users will navigate your email. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677563889235-DPMHOBHKUYNIKOAIIXEI/landing_page_lifesci.jpg Work - Heidolph North America - Life Science- Landing page (Copy) Life Science- Landing page Heidolph needed a new webpage to outline our catalog of Life Science products. This is a snippet of the landing page I created to fit the needs of the company. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1677730126164-P235ZCZANODPYDFU4771/infographic_highlights-01.jpg Work - Heidolph North America - Infographics (Copy) Infographics Infographics are among my favorite designs to create. Information being put into visual form is a very effective way to speak to your audience. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1646685837931-N7U6CZ4G5A016BF73LVW/feature_highlights-01.jpg Work - Heidolph North America - Instagram Product Stories (Copy) Instagram Product Stories I created dozens of product highlight stories for social media. It was a convenient way of getting across the features and specification to potential clients. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1646672301908-PWFESAZZRNGGPX40DFWY/Youtube+thumbnails-01.jpg Work - Heidolph North America - YouTube Thumbnails (Copy) YouTube Thumbnails I was in charge of our YouTube Channel. This meant creating professional thumbnails which aligned with our branding and goals. Here are some of the thumbnails produced for Heidolph North America. https://www.alexlauriano.com/work/bunzl-retail-services-t4kn9 monthly 0.5 2025-03-20 https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1726498939549-KRTZBPNAKJS0L18RDFTI/vmsd+1+ad+mockup+cropped.jpg Work - Bunzl Retail Services - Visit our Showroom (Copy) Visit our Showroom This was a full-page ad campaign for VMSD, advertising the companies showroom. The focus was on “process,” so I thought of showing the showroom sketched, with a gradual shift to reality- making your dreams become real. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1729541105552-8ADGY7OY17SZKTYOEC7D/CTC%2Bvmsd%2B2.jpg Work - Bunzl Retail Services - Elevate Your Brand (Copy) Elevate Your Brand The second full-page VMSD ad. The goal was to reach a wider audience, and tell new potential customers who Bunzl is and what they do. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1726505620671-4K4S26HLE7WG60KXNRLT/bunzl+business+card+mockup.jpg Work - Bunzl Retail Services - Bunzl Business Cards (Copy) Bunzl Business Cards I was tasked to come up with a few concepts for a new business card design. I considered the length of job titles and names, as well as ensuring our company information was well represented. The back portrays each division of the company with their own simple iconography. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1729608160516-PHHOOPMQRBH7ITB5C6OI/year+in+review+bunzl.jpg Work - Bunzl Retail Services - Year in Review 2023 (Copy) Year in Review 2023 Bunzl produces a lot of great projects for big retailers. This is a review of some highlights throughout the year 2023. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/4fdd03af-3d91-41ca-98a1-4fcf4e30dae7/year+in+review+2024.jpg Work - Bunzl Retail Services Year in Review 2024 2024 was a big year for Bunzl. I was once again in charge of designing our yearly overview of our biggest projects. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1726686604681-RDTNJDT980037X222V0N/bunzl+TVC+catalog+mockup.png Work - Bunzl Retail Services - TVC Catalog (Copy) TVC Catalog Bunzl provides retailers with all their necessities, like janitorial & office supplies, break room items and more. This is a catalog of all supplies Bunzl offers its partners. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1726688560733-DXPOXAAA4GZYZF79UARU/Square+Catalog+magazine+Mockup.jpg Work - Bunzl Retail Services - Sustainability Booklet (Copy) Sustainability Booklet Sustainability has become a big point of interest for large and small retailers. This booklet covers all kinds of information about Bunzl and what they do to reduce their carbon footprint, as well as help customers meet their sustainability goals. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1726511332943-1SR9FZDNQIKIBKBCQCF6/UPS+conference+image.jpg Work - Bunzl Retail Services - Las Vegas The UPS Store event. (Copy) Las Vegas The UPS Store Event Bunzl had a UPS event at Las Vegas and needed special Vegas-themed signage and flyers. I designed a Las Vegas photo-opportunity backdrop for the event, as well as several signs advertising our booths Roulette game, contest, and more. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1729566106936-E64QSR2V6HEQOPXCDXR7/Dallas+grand+opening.jpg Work - Bunzl Retail Services - Bunzl Texas Grand Opening (Copy) Bunzl Texas Grand Opening Dallas Texas opened a Bunzl Warehouse branch in mid 2024. They asked for a special logo and giveaways for their grand opening event. I came up with several concepts for their logo and they got to choose which they liked best. I designed several signs and banners for their event. The logo has since been repurposed for all Bunzl Warehouses with their own state and branch number. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1729540351803-B2RYP8AVES5KJ37PFS6I/bunzl+emails.jpg Work - Bunzl Retail Services - Bunzl Emails (Copy) Bunzl Emails Bunzl sends several emails to its customers and potential leads. Part of my job was designing all emails. Bunzl uses Hubspot to create and track their campaigns. Most emails are on-brand, but occasionally Bunzl asked for more creative emails. Here is a small collection of emails I produced. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/1729563664679-XYLYV9CXRQZ4EWCBH4XD/bunzl+adroll+ads.png Work - Bunzl Retail Services - Bunzl Advertisments (Copy) Bunzl Advertisments Advertising your business with web banners is an important part of marketing. I was tasked with creating ads every other month. Bunzl often showcases their capabilities and general services. https://images.squarespace-cdn.com/content/v1/5b8eea737e3c3a0f24c2bb01/8614e8e7-9ff0-4df6-a0c1-b66bd88024cc/pbit+shirt+logo.jpg Work - Bunzl Retail Services 2025 Salesball Mascot Logo For Bunzl's yearly sales meeting, I was asked to envision a fun mascot for promotional material.